Values

Our Commitments to You and Your Team

Built on Trust, Designed for Longevity

Your brand should be as resilient as your mission.

No Overpromising

No overpromising. I’ll tell you if something won’t work for your budget, timeline, or community. If I’m not the right fit, I’ll say so and point you to someone who is.

Access Isn’t Optional

Accessibility isn’t a compliance checkbox or an afterthought. It’s how I design from Day 1. WCAG 2.1 AA compliance isn’t the goal, it’s the baseline. DHS Trusted Tester certified because expertise matters.

Systems You Can Use Today

Your brand doesn’t need to be flawless; it needs to be functional. We move forward with intention, iterate with feedback, and build for the long haul, not the spotlight.

Built for Your Community, Not Corporate Trends

Your brand should reflect your values, your people, and the culture you serve—not chase trends designed for venture-backed startups. I design systems that feel like home to your community.

Built to Sustain People, Not Drain Them

My graduate research in Digital Biophilic Design shapes every system I build. Digital spaces should restore your team, not drain them. I build systems that sustain people, not just pixels. Because nonprofit burnout is a design problem too.


We believe:

Rest is infrastructure, not luxury. Sabbatical time isn’t something you “earn” after burning out—it’s built into how your organization operates from the start.

Outside time is sacred, not selfish. Garden time, forest walks, touching grass—these aren’t luxuries for “when things slow down.” They’re necessities for sustainable leadership.

Systems should serve people, not trap them. Brand infrastructure exists to create freedom, not dependency. If your team needs you for every decision, the system is broken.

Liberation is a design problem—and we solve it. You’re not failing. You’re operating without infrastructure. We build the systems that let you go—and prove the mission continues without you carrying everything.